Your FLOā„¢
Welcome Flow Writer setup guide
FLOā„¢ writes your entire welcome flow with you in about 10 minutes - your voice, your products, ready to paste into your email platform. Follow the three tabs in order. Already have Claude? Start at Tab 2.
Create your Claude account
Free to sign up. Takes about 2 minutes.
Click the button below. You'll see options to sign up with Google or with your email address.
Easiest: Continue with Google. If you have a Gmail address, click this - approve the connection and you're in.
Using email instead? Enter your address, click Continue, and check your inbox for a login link. Click the link to verify. No password needed.
Claude will ask for your mobile number. Enter it, tick the age confirmation, and click Send Verification Code. Enter the code you receive by text.
Type your name and click Continue. Account created.
This is usually already on, so it's a ten-second glance rather than a job. Worth doing, because it's the one setting that stops a tool opening properly.
In Claude, click your initials or profile picture in the bottom left, go to Settings, then Capabilities. Find Code execution and file creation and turn it on.
If it's already on, you're done.
Free vs Pro - which do you need?
Start on the free plan. It's all you need to build your flow.
- Full 8-email welcome flow
- Use FLOā„¢ straight from the link - nothing to install
- Nothing you type is visible to anyone else
- No card required
- Usage limits reset every few hours
- Everything in Free
- Much higher daily usage limits
- Worth it if you run FLOā„¢ for multiple brands
Open FLOā„¢
Already built. You just need to bring it into your own account - takes under a minute.
Make sure you're logged into your own Claude account first (Tab 1). Then click the button below to open my published version of FLOā„¢.
That's the whole set-up. FLO™ opens as a working tool - you'll see the FLO™ header and a text box at the bottom. Start answering the six questions there and then.
You don't need your own copy of FLO™, and there's nothing to publish. It writes your eight emails in one go, and you copy them straight out into your email platform. It runs on your own Claude account, within your own usage limits, and nothing you write is visible to me or to anyone else.
While you're on the tool page, bookmark it so you can jump straight back whenever you need it - building a flow for a second brand, or redoing yours after you've changed your offer.
Desktop browsers - Ctrl+D on Windows or Cmd+D on Mac. Prefer clicking? Look for the star icon (★) at the right-hand end of your browser's address bar.
How to use FLOā„¢
Six questions. Eight emails. About 10 minutes.
FLOā„¢ asks you six things about your brand - one at a time, in a simple chat. Answer each one and press Enter or Send. There's a progress tracker at the top so you always know where you're up to.
The more detail you give, the better your emails will sound like you. A sentence or two per answer is plenty - you're not writing an essay.
Once you've answered all six questions, FLOā„¢ writes your complete 8-email flow. You'll see the typing indicator while it works - it usually takes 20-30 seconds. Don't refresh the page.
FLOā„¢ writes all eight emails in order, each with three subject line options, a preview text, the full body copy, and a CTA note telling you where the button should link and what it should say.
Hit the red Copy my welcome flow button at the bottom. This copies all eight emails as plain text - paste them into your email platform (Klaviyo, Mailchimp, Omnisend, or whichever you use) and set your timing.
Timing to use: Email 1 sends immediately on subscribe. Space each of the remaining seven emails one day apart.
FLOā„¢ writes real copy, not placeholders. But Email 3 (social proof) will flag where to drop in your best customer review - look for the placeholder text in square brackets and swap in your actual testimonial.
Everything else is ready to go. Read each email once and adjust any specific product names or details that need your personal touch.
Quick troubleshooting
A couple of things that trip people up.